Ethnography
ethnographic research

 

ESRO is a qualitative research company built on expertise in the richest and most flexible of all qualitative research techniques. We aim to bring the quality and inspiration of academic thought into the 'real world' of applied research.


The founding principle of the company is to build a deep, research-based knowledge of customer, community and institutional life worlds and use it to generate cutting-edge innovations, ideas and insights. Our aim is to provide clients with clear recommendations and strategy, derived from expert analysis of rich evidence.

From questions... through knowledge.... to insight...

ethnography in china